Renew our effort in book reading -- what about speed reading?

One of the most painful conversation topics that I have had over the last few months is speed reading. There are always people mentioning about its wonders but I am a bit sceptical.

I have been traumatized by my previous experience in trying to learn such exulted skills but walked off with weary eyes and wearier spirit. (Those who put me through such ordeal know their blames).

What is your opinoin on this? What is the best way to read faster without sacrifice pleasure in reading?